Lindsay is a senior account executive at FoodMinds, in our Chicago office. In her role, she stays up-to-date on the latest evidence-based nutrition recommendations and closely monitors influencers leading the health and wellness dialogue across a variety of social media channels. She integrates nutrition science, policy and communications to develop key messages for clients and to build relationships with key opinion leaders. Lindsay earned both her bachelor’s and master’s degree in diet and exercise, with a minor in journalism and mass communication from Iowa State University. Lindsay completed her dietetic internship at Vanderbuilt University Medical Center in Nashville, Tennessee.
How would you describe your role in one sentence?
I provide strategic counsel to clients and support the development and implementation of comprehensive health, wellness and nutrition programs – including influencer and social media engagement, health partnership execution, research translation and nutrition/health policy monitoring, and more.
What is the most surprising thing for people to learn about being an RD?
I’m a registered dietitian nutritionist, but someone who calls his/herself a general “nutritionist” is not a registered dietitian! Registered dietitians have a credential behind their name for a reason, as we:
What is your favorite part of your job?
I love that I am constantly challenged and every day brings something new – keeps me on my A game! One day I can be developing a nutrition analysis proposal and the next I’m planning for an upcoming influencer event. And, every day I’m fortunate to work with and learn from some of the best and brightest registered dietitians and clients in the food and beverage/nutrition industry, which is incredibly rewarding!
What food is always on your mind and why?
Lou Malnati’s deep dish pizza, hands down. Cheesy goodness, chunky tomato sauce and thick butter crust topped with mushrooms, olives and onions – it’s the best! Am I embarrassed to mention that I used to bring a whole cooler of them back to college and I even had them shipped in dry ice as a birthday gift? Absolutely NOT.
How do you stay organized at work?
I swear by my daily to-do lists, Outlook calendar and 2019 planner. And lots of colorful post-it notes for all my random thoughts – I’d be lost without them!