FoodMinds Sponsors Inaugural Event Aimed at Exploring Solutions
for Improving Nutrition from Expectant Moms and Babies to Kids and Teens
CHICAGO (Nov. 5, 2018) – Despite the range of healthy options available in today’s marketplace, many kids lack access to fresh, nutritious food, and fall short of receiving the benefits of essential nutrients. The FoodNavigator-USA FOOD FOR KIDS Summit – held in Chicago’s W Hotel Nov 12-14 – is bringing together parents, food entrepreneurs, nutritionists, scientists, market researchers, leading food and beverage brands and manufacturers, among others to learn more about what children are actually eating, and how stakeholders can work together to develop and market healthier products that kids will enjoy.
“Parents are demanding healthier options for their families and FoodMinds is proud to be a sponsor of the FOOD FOR KIDS Nutrition Summit to help bring more knowledge to the field of children’s health and nutrition,” said Erin DeSimone, senior vice president and group lead for FoodMinds, the food and nutrition consultancy of Padilla.
The Summit will open with a lively parents’ panel exploring the day-to-day challenges around cooking and shopping for kids, and then take a deep dive into the market, the marketing, the branding, the nutrition science and the politics surrounding what and how we feed our kids. Further sessions will explore how companies and quick service restaurants are finding ways to develop healthier foods that are budget-friendly and evolve nutrition standards – while also appealing to kids’ taste buds.
Speakers and panelists will delve into the latest brand innovations targeting every life stage, including the new wave of high-pressure processed baby food, Paleo meat snacks, low-and-zero sugar beverages, clean label trends and new direct-to-consumer distribution models.
“At FOOD FOR KIDS, we want retailers, packaged food brands and the food service industry to learn from the experts in the room, but also to take an active role in shaping the conversation,” said Elaine Watson, FoodNavigator-USA editor and Summit chair. “We hope that our Summit challenges how stakeholders think about formulation, packaging, business models and go-to-market strategies, and that they will inspire new opportunities for sustainable growth and profitability.”
An award-winning online B2B publication covering start-ups and industry giants, FoodNavigator-USA provides a 360-degree view of the U.S. food and beverage market, spanning investment and incubation, labeling, litigation, legislation, consumer trends, new products, and new technology, from synthetic biology to cell-based meat. FoodNavigator-USA provides daily news, features, analysis, online events, face-to-face events, a weekly podcast and video coverage of the issues impacting decision makers in the industry.
FoodMinds is a division of Padilla, an independently operated, globally resourced public relations and communication company with offices across the United States. The food and nutrition experts at FoodMinds navigate science, public affairs, consumer values and communication to create breakthrough strategies and help clients tell a better story. The firm has 40 employees, including 20 registered dietitians, along with a global network of nutrition affairs experts. We are consumed by food. Connect with us at FoodMinds.com.